Sunday, March 19, 2017

Image in my Head

Today I went to Wynwood, which is a popular neighborhood with street murals all around the block, and the entire time I was there, I could not stop thinking about the project. For the first time, I finally got some insight as to what direction I'll be heading in.
Here are my thoughts:

The magazine will be laid out in this order-
Front Cover
Table of Contents
Advertisement
Table of Contents part two
Two Page Spread

I have already considered 5 "models " to be used throughout the entire magazine, however that number might change according to how everyone's schedules work out. I also would love to take all of my pictures in Wynwood Walls, since I feel like there is so much option available for different themes to be represented with aesthetically pleasing backgrounds. If it doesn't work out, Miami has a lot of exciting locales available, so it won't be hard trying to find another place to shoot. As far as camera equipment goes, I have several lenses that attach to the iPhone for higher quality pictures, as well as a video camera in case it doesn't workout. I will have to use the sun's lighting because lighting equipment is really expensive, but if anything happens, I downloaded several photo editing apps like Photo Editor and Pics Art that are supposed to fix lighting issues, if all else fails.

The visual aspects of my magazine are still a mystery, but I already know what my Table of Contents will look like. I went to the store and looked at Vanity Fair, Cosmopolitan, InStyle, Glamour, Elle, Allure (pretty much all the fashion magazines they had available), and realized most were arranged the same way. These are the trends:

-white background
-black style text with a nice font
-most featured only 6-8 stories listed
-written in one column
-took up only half the page, both vertically and horizontally
-the other half of the page featured models, articles of clothing, and makeup products, along the page number of where they are featured
-the majority of them had at least one advertisement separating the two pages of the table of contents

My table of contents will include all of these factors, since they are what proves to be successful in displaying their information about fashion and beauty. It's clean, organized, well structured, and will include popular beauty products along with pictures of my models to set the tone for the rest of the spread. The stories featured will follow the same idea as the ones I discovered while doing research on Vogue and Cosmopolitan: beauty tips, fashion trends, strong women in society, self motivation ideas, fashion and beauty "DIY's", fun places to visit, and editor's choice.

All of the clothing and makeup will appear to my target audience meaning that it won't feature too many high end products, or expensive articles of clothing. I would also love to include a "unique photo shoot" like Vogue does because I think it will look super cool. With regards to the magazine theme and layout, I already downloaded ePage Creator and joomag, so I'll have to play around with both systems to see which I like best.

Finally, I still don't know what I want my two page spread to be about. I think I might try to interview someone in the fashion industry, but I'm still not sure.
It's finally great to see how pieces of the puzzle are starting to come together, but there's still a lot of work to be done.

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